SiriusDecisions empowers the world's leading marketing, product and sales leaders to make better decisions, execute with precision and accelerate growth.

Outperform Your Competition

Explore the resources and tools b-to-b sales, marketing and product leaders are using to outperform the competition.

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Technology Exchange

Join us at this event and learn about the full breadth of technology options available to sales, marketing and product professionals. Watch the presentation previews.

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Healthcare Spotlight

Healthcare Marketing delivers the best practices and insights that heads the healthcare marketing need to make the right decisions with confidence.

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90 percent of all the tactics and programs that we are launching across our region are now being recorded, which is enabling us for the first time to develop ROI reports."

— Dyisha Reliford Marketing Manager, Campaign Strategy and Demand Generation, GE Healthcare

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From our Benchmark


“Sixty-three percent of organizations report that they can access, validate, transform and secure their data. However, only 13 percent are able to support an expanding universe of data.”