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Top 5 Mistakes With Innovation Strategy

July 23, 2013 | By Jeff Lash

Every company wants to grow, and growth comes through innovation. However, many companies struggle with innovation -- not just the process itself, but the entire strategy around innovation. Through recent research, we've identified 5 major mistakes organizations make with their overall approach to innovation and implementing the right processes and mindset. In this infographic below, we've summarized the 5 mistakes and how you can overcome them.

If you'd like to learn more about how our Innovation Strategy Framework can help improve your approach to innovation, download our research brief, Introducing the Innovation Strategy Framework and view our OnDemand webcast, Innovation Strategy: Choosing the Right Products and Opportunities to Drive Company Growth.

Top 5 Mistakes With Innovation Strategy



Jeff Lash

Jeff Lash is Vice President and Group Director, Product Management, where he leads the Product Management Research and Advisory Service. A recognized thought leader in product management, he has over 15 years of experience in product management, product development, product marketing, and user experience design. Follow Jeff on Twitter at @jefflash.
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