B-to-B Webcasts for Sales, Marketing and Product Leaders
Our Webcast attendees gain data, insights and best practices to optimize efficiency and effectiveness of organization initiatives, go-to-market strategy, campaign planning and program execution. These hour-long, complimentary topic-based sessions are delivered to your desktop via web conferencing technology and feature live Q&A with our SiriusDecisions analysts.
The Soft Stuff Is the Hard Stuff
Speaker(s): Jeff Clark
Date: Wednesday March 18, 2020 | 11:30 a.m. ET | 8:30 a.m. PT
Description
Scalable growth requires a delicate balance between hiring and upskilling the right people, implementing efficient processes, and integrating the right technology. Organizations that don't strike that balance reach a predictable inflection point at which tech acquisition has outstripped adoption or talented people have become hamstrung by rudimentary systems. How can organizations overcome technology inefficiency to create the optimal mix of people, process and technology that spurs growth?