After the CEO sets the organization’s destination and strategic course, the marketing and sales leader must create and execute plans that align with corporate goals. SiriusDecisions helps b-to-b marketing and sales leaders select and refine their objectives based on their effectiveness in fueling the progress of the business.
Datto built strategic alignment within sales and marketing to drive growth.
SiriusDecisions helps clients solve their business challenges through a retainer-based subscription to b-to-b research with access to benchmark data and experienced practitioners. In the context of this transformation, we suggest supplementing your subscription with onsite strategy sessions and workshops. We start with an assessment of your organization’s capabilities and readiness, then provide integrated consulting and workshops that accelerate adoption and transfer knowledge throughout your organization.