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Partner Recruitment and Assessment

SiriusDecisions helps channel sales leaders recruit and assess channel partners with the objective of making the ideal partner selection. We use our Partner Profile Framework, best practices, in-depth research and analyst knowledge base to guide clients each step of the way, helping them make the right channel partner decisions.

How SiriusDecisions Helps

  • We use our Partner Profile Framework to determine the ideal partner profile
  • We help clients create a scorecard to provide fact-based assessments
  • We use our best practices and research to advise clients on recruiting channel partners
  • We tap into the knowledge bank among SD analysts to help build a value proposition and ROI for partners
  • We guide clients on the right tools to use for successful recruitment
  • We blend business processes with technology solutions
  • Our technology expertise helps clients make the right partner decisions and optimize vendor selections

Key Issues

Do you have the right channel partners?

What is your ideal partner? Which partners meet these qualifications?

How do you recruit partners?

What do you consider a best practice recruiting process?

Are you asking the right questions when defining your ideal channel partner?

Are you able to assess your existing partners?

What channel sales roles and responsibilities cover partner recruitment and the assessment of partner performance?

Success Stories

Arrow Electronics leveraged SiriusDecisions research to build a SaaS-based suite of data dashboards to identify prospects with the highest propensity to buy. They realized substantial growth though programs leveraging these dashboards.

Read client story here

The SiriusDecisions Advantage

We are buyer focused, aligned with our methods and research. We’re with you every step of the way and readily understand the connection between each phase of the process. We provide the framework, tools and structure to take action at the outset.


Results You Can Expect

Better onboarding, faster ramp to productivity, cost savings

Faster target attainment

Strips out unproductive partners


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