Home Our Offerings Emerging Growth Sales Sales Strategy and Transformation

Sales Strategy and Transformation

SiriusDecisions helps chief sales officers develop sound go-to-market strategies that enable them to deliver on corporate goals and make their number. This includes ensuring that marketing and product provide robust support to the sales team, and identifying optimal routes to market so that sales can efficiently acquire and support customers.

How SiriusDecisions Helps

  • We provide strategies and proven methods to help sales leaders build trust and support from other executives and corporate boards
  • We help sales leaders develop a go-to-market strategy that is tightly linked to corporate goals and supported by peers in marketing and product
  • We help sales leaders develop a route-to-market strategy that enables them to most efficiently hit their quota
  • We help sales leaders determine the ideal direct-to-channel mix to maximize results
  • We help sales leaders build a buyer-driven sales process by determining key personas and developing a buyer’s journey

Key Issues

Do you face challenges in gaining cross-functional support for your sales strategy from marketing, product, the CEO and the CFO?

Is marketing providing your sales team with robust support and generating the volume and quality of leads required to hit your number?

Is your product team agile and responsive to your customer’s needs and requests? Are they hitting their product launch dates?

Does your go-to-market strategy align to corporate goals?

Do you know if your route-to-market mix of direct vs. indirect sales is ideal for your company in comparison with your peers?

The SiriusDecisions Advantage

Companies that leverage SiriusDecisions grow their revenue two to seven times faster than other organizations. We offer clients objective, fact-based advisory services backed by data that enables them to make better decisions and reduce time to execution so sales can beat its number.


Results You Can Expect

Faster revenue growth

Increased booking per seller

Increased new-logo wins

Improved win rate

Better executive alignment

Take Action