HomeResearch Articles Cloud Channel Framework: Software-as-a-Service

Cloud Channel Framework: Software-as-a-Service

  • Cloud computing requires suppliers to re-examine partner relationships, expand their channel ecosystem and uncover new routes to market
  • Suppliers of cloud computing services must enable channel partners to address new paradigm scenarios that buyers must accept before committing to a purchase
  • A strong technology backbone that includes partner relationship management and lead management is required to drive cloud channel relationships

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