HomeResearch Articles Is Partner Recruitment Different in the Cloud?

Is Partner Recruitment Different in the Cloud?

  • Despite the growth of cloud offerings, many suppliers report that they are still struggling to drive sales of their cloud offerings through the channel
  • SiriusDecisions has developed an eight-step process for identifying, recruiting and enabling partners that can effectively sell cloud offerings
  • To ensure channel growth, partners must recruit new partners that are better prepared and qualified to address the unique requirements of a cloud practice
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