HomeResearch Articles The Anatomy of an Emerging-Company Marketing Plan

The Anatomy of an Emerging-Company Marketing Plan

  • Marketers at emerging companies need a straightforward methodology that enables more strategic planning and ensures alignment around specific objectives that move the business forward
  • The SiriusDecisions Emerging-Company Marketing-Plan-on-a-Page Template is intended for marketing leaders who create the annual strategic marketing plan
  • Adopting a standardized planning template that transforms business goals into marketing objectives and goals, defines strategy, establishes execution guidance and identifies how success will be measured is an important step in improving plan development
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