HomeResearch Articles The SiriusDecisions Disruption Radar™

The SiriusDecisions Disruption Radar™

  • Major disruptions are an increasingly frequent reality in b-to-b, but often go unrecognized and unaddressed until it is too late
  • Anticipating disruptions is critical, as they impact strategy, competitive landscapes and the fundamental processes of sales, marketing and product
  • The SiriusDecisions Disruption Radar™ helps b-to-b organizations assess when action should be taken in response to a disruption
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