HomeResearch Articles Marketing Operations: Stakeholder Interview Guide

Marketing Operations: Stakeholder Interview Guide

  • Marketing operations leaders should maximize the value of their function by aligning their efforts with stakeholders’ needs
  • An interview guide allows the organization to consistently capture and assess stakeholder feedback
  • By considering stakeholder feedback, marketing operations can improve communications and working relationships
You must log in to client portal for full access to this content. Login

Take Action

Not a SiriusDecisions Client?