HomeResearch Articles Persona Development Service Providers: Questions to Ask Vendors

Persona Development Service Providers: Questions to Ask Vendors

  • When evaluating service providers for persona development, organizations must ask the right questions during their interactions with the vendors
  • Vendors’ answers to these questions can uncover important points of differentiation and allow organizations to make informed selections
  • Relevant topics include vendor methodologies, focus areas, experience, project management and pricing
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