HomeResearch Articles Sales Onboarding: The Role of the First-Line Manager

Sales Onboarding: The Role of the First-Line Manager

  • By consistently participating in the onboarding process, first-line managers build a solid foundation for effective coaching and long-term collaboration with reps
  • To become an effective onboarding partner, the first-line manager must understand the elements of the onboarding program, support the process and reinforce expectations
  • Consistent communication between the first-line manager and sales enablement ensures that reps engage in learning opportunities and the program evolves to meet field needs
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