HomeResearch Articles User Groups: Best Practices for Gathering Customer Insight

User Groups: Best Practices for Gathering Customer Insight

  • User groups represent a valuable opportunity for organizations to engage customers and gather customer feedback
  • User groups can validate corporate and product strategies and provide early warning of potential problems
  • Maintaining the balance between user-driven and company-sourced content requires transparency between participants
You must log in to client portal for full access to this content. Login

Take Action

Not a SiriusDecisions Client?