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Optimizing your Partner Program

Most healthcare payers (health plans, insurers, PBMs) realize that working with partners – whether they are brokers, benefit advisors, consultants, producers, or general agents – is an essential part of their go-to-market strategy. Unfortunately, many lack an overarching strategy to ensure their partner programs drive the desired business results. During this OnDemand, Jennifer Russo will explain how to create and optimize a best-in-class partner program, and introduce the core program components that will drive results.
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