HomeResearch Articles Buyer Insights: CIO

Buyer Insights: CIO

  • The SiriusDecisions 2019 B-to-B Buying Study surveyed b-to-b buyers from around the world to gain insights into their buying behaviors and preferences
  • The data and findings in this report provide insights into the role that CIO buyers play during the purchase process, their engagement level, and their content and interaction preferences
  • Organizations selling to CIO buyers can use these insights to develop more effective marketing and sales programs
You must log in to client portal for full access to this content. Login

Take Action

Not a SiriusDecisions Client?