HomeResearch Articles Buyer Insights: Product Management Professional

Buyer Insights: Product Management Professional

  • The SiriusDecisions 2019 B-to-B Buying Study surveyed b-to-b buyers from around the world to gain insights into their buying behaviors and preferences
  • The data and findings in this report provide insights into the role that product management professional buyers play during the purchase process, their engagement level, and their content and interaction preferences
  • Organizations selling to product management professional buyers can use these insights to develop more effective marketing and sales programs
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