HomeResearch Articles Comparing the SiriusDecisions PMM Model to Other Frameworks

Comparing the SiriusDecisions PMM Model to Other Frameworks

  • Many organizations considering a transition to the SiriusDecisions Product Marketing and Management (PMM) Model have questions about how it compares to other frameworks
  • There are six elements to evaluate when comparing the PMM Model to any other similar framework, including the model’s purpose, scope and alignment to business processes
  • Organizations also must evaluate implementation considerations when comparing frameworks 
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