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Partner Relationship Management Implementation Framework

  • In answer to the challenges inherent in supplier-partner relationships, partner relationship management (PRM) automation has become a primary tool in the channel management toolkit
  • A dedicated end-to-end PRM solution can combine all the necessary tools to fully support the supplier-partner relationship – all within a single, integrated solution suite
  • Just as critical to the success of a PRM solution is implementation – the process of getting the PRM up and running, ensuring the system is consistently performing as expected, and users know how to use and leverage it
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