HomeResearch Articles The Anatomy of an Emerging-Company Marketing Plan

The Anatomy of an Emerging-Company Marketing Plan

  • Marketers at emerging companies need a straightforward methodology that enables more strategic planning and ensures alignment around specific objectives that move the business forward
  • The SiriusDecisions Emerging-Company Marketing-Plan-on-a-Page Template is intended for marketing leaders who create the annual strategic marketing plan
  • Adopting a standardized planning template that transforms business goals into marketing objectives and goals, deļ¬nes strategy, establishes execution guidance and identifies how success will be measured is an important step in improving plan development
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