HomeResearch Articles Customer Health Scores: A Not-So-Secret Weapon for Account Growth

Customer Health Scores: A Not-So-Secret Weapon for Account Growth

  • The ability to see opportunities and risks in existing customer accounts is critical to driving retention and growth, but many companies don’t have this in place
  • Many customer engagement teams lack a consistent, reliable and scalable methodology such as a customer health score for providing account insight
  • Organizations should seek the right technology to gather account health data, disseminate health scores and make those scores actionable
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