HomeResearch Articles Data Strategy Deep Dive: Capturing the Voice of Internal Customers

Data Strategy Deep Dive: Capturing the Voice of Internal Customers

  • During the third phase of the SiriusDecisions Data Strategy Implementation Process, organizations must gather the data requirements of internal stakeholders
  • Define the activities most reliant on data, then ask data consumers and data contributors what information they need and how they want it made available
  • Take a consultative approach, documenting each team’s needs and suggesting other information that may be useful
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