HomeResearch Articles Defining the Situation: A First Step to Solving Product Conundrums

Defining the Situation: A First Step to Solving Product Conundrums

  • Product managers and leaders often jump into problem-solving mode before they understand the problem
  • A structured approach is best when analyzing and addressing complex product issues
  • In addition to looking at how a problem affects the organization, consider the external perspective (i.e. that of the buyer, customer, user and market)
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