HomeResearch Articles Design Stage Deliverables: Market Requirements vs. Product Requirements

Design Stage Deliverables: Market Requirements vs. Product Requirements

  • The market requirements and product requirements are key deliverables in the design stage of the SiriusDecisions Product Marketing and Management Model
  • Differences between the two deliverables include purpose, audience, owner, inputs, influence on other deliverables and activities, timing and likelihood of change
  • Ensure that all relevant stakeholders provide feedback during the creation of each deliverable
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