HomeResearch Articles Driving Channel Sales: Best Practices for Partner Offboarding

Driving Channel Sales: Best Practices for Partner Offboarding

  • Suppliers often allow underperforming partners to languish in their program because the hard costs associated with keeping them are minimal and the process of offboarding is perceived as complex and potentially problematic
  • Termination of a channel partner has significant business and legal ramifications, but the benefits of terminating partners under the right circumstances typically outweigh the risks
  • Following a five-step, standardized process ensures an efficient partner exit and helps suppliers avoid the problems that can result from an ad hoc approach
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