HomeResearch Articles DXC Technology: A Disciplined Sales Asset Management Approach

DXC Technology: A Disciplined Sales Asset Management Approach

  • The average b-to-b sales organization has more than 1,300 content assets that reps might consider when preparing for meetings or engaging with customers
  • Finding and using the right assets is critical for sales success, as buyers indicate they consume 22 percent more content from the sales rep they ultimately buy from
  • DXC Technology needed to improve its sales team’s ability to find and use the right content to increase productivity and effectiveness
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