HomeResearch Articles Export Development Canada: Boosting Sales Productivity and Awareness With Sales Communications Management

Export Development Canada: Boosting Sales Productivity and Awareness With Sales Communications Management

  • Sales reps often receive too many internal messages that have no clear relevance
  • Sales reps who spend too much time processing internal information have less time to spend with customers
  • By improving sales communications management, the sales enablement function can increase reps’ productivity and their awareness of relevant topics
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