HomeResearch Articles GE Measurement & Control: Applying Innovation Strategy and Portfolio Optimization to Improve Investment Decisions

GE Measurement & Control: Applying Innovation Strategy and Portfolio Optimization to Improve Investment Decisions

  • Many b-to-b organizations, especially large organizations, struggle to optimally distribute investment among current products and new innovations
  • The SiriusDecisions Portfolio Optimization Framework can be used to identify market offerings that merit investment
  • The SiriusDecisions Innovation Strategy Framework can be used to identify key areas of investment for growth
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