HomeResearch Articles Operationalizing the Sales Quarterly Business Review

Operationalizing the Sales Quarterly Business Review

  • Sales quarterly business reviews (QBRs) are structured checkpoints essential for organizational alignment and execution of the go-to-market plan
  • Sales operations must take ownership of QBR meetings, overseeing data collection, analysis and presentation and ensuring that outcomes are recorded and tracked
  • Stakeholders attending the QBR must be prepared to adjust plans, make or change commitments, and agree on resources and timeframes

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