HomeResearch Articles Planning and Executing a Best-in-Class Customer Awards Program

Planning and Executing a Best-in-Class Customer Awards Program

  • Organizations should employ a six-step process to implement a customer awards program
  • From planning to execution, between seven and nine months are required to establish an awards program
  • A customer awards program should produce content that fuels ongoing reputation, demand creation and sales enablement programs
You must log in to client portal for full access to this content. Login

Take Action

Not a SiriusDecisions Client?