HomeResearch Articles Public Relations Agencies: Questions to Ask Vendors

Public Relations Agencies: Questions to Ask Vendors

  • To accurately evaluate PR agencies, selection teams need to know what questions to ask
  • When the right questions are asked, decisionmakers can readily identify the major differences between agencies
  • Use the evaluation criteria and questions in this brief to help determine which PR agency is the right fit for the organization, whether for a project or ongoing engagement
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