HomeResearch Articles Sales Advocacy: Concierges, Coaches and Councils

Sales Advocacy: Concierges, Coaches and Councils

  • While knowledge transfer to sales reps is vital, it should not be the only focus of a sales communications program
  • A structured and consistent approach for gathering vital information from sales reps and using it to make improvements for sales and the company is critical
  • To minimize rep distractions from core selling activities, sales enablement must efficiently gather all types of sales insights
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