HomeResearch Articles Sizing Up Distributor Capabilities in the Cloud

Sizing Up Distributor Capabilities in the Cloud

  • Even in the cloud, distributors provide value to channel partners in the form of aggregation, support, education and marketing
  • The benefits that cloud suppliers gain from partnering with distributors are similar to those gained by traditional on-premise solution suppliers
  • Cloud suppliers should apply an objective, data-driven process to determine whether it makes sense to partner with a distributor
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