HomeResearch Articles The Pulse: Defining High-Performing Content Engines

The Pulse: Defining High-Performing Content Engines

  • SiriusDecisions research indicates a strong correlation between high content usage and adherence to six best practices across the content ecosystem
  • By following these best practices, content leaders can become high performers and likely improve content usage in the process
  • Only 18% of respondents in the 2018 State of B-to-B Content Study said they had used 76% or more of their assets externally or internally in the last two years
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