HomeResearch Articles The SiriusDecisions Build, Buy or Partner Decision Framework

The SiriusDecisions Build, Buy or Partner Decision Framework

  • B-to-b organizations seeking growth via new markets, new products or new buyers often find they lack an offering or a component of an offering required to meet a buyer need
  • Organizations can choose to meet this need by building the offering in-house, making an acquisition or partnering with another company
  • Product management leaders should consider five factors when making a decision to build, buy or partner
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