HomeResearch Articles The SiriusDecisions Customer Engagement Model Tool

The SiriusDecisions Customer Engagement Model Tool

  • The SiriusDecisions Customer Engagement Model Tool enables customer engagement leaders to analyze performance and understand gaps in four key customer engagement drivers
  • The tool allows users to evaluate their level of growth, advocacy, retention and activity by calculating a normalized score for each of the drivers’ three or four indicators
  • The overall customer engagement score as well as the scores for the four drivers can be used as an internal baseline to track progress and can be compared to benchmark data from peer organizations
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