HomeResearch Articles Types of Customer Interviews for Product Managers

Types of Customer Interviews for Product Managers

  • Customer interviews are a powerful technique for product managers to understand customer needs and preferences
  • SiriusDecisions has identified five common types of customer interviews that product managers can conduct to drive innovation
  • Product managers should select the type of interview and the associated questions based on their goals and the associated stage in the innovation lifecycle
You must log in to client portal for full access to this content. Login

Take Action

Not a SiriusDecisions Client?