HomeResearch Articles Adapting B-to-B Product Management to Agile

Adapting B-to-B Product Management to Agile

As more b-to-b organizations adopt agile and scrum practices for their software and product development, product management often struggles to determine what should change and what should stay the same. There are five major areas of product management that are impacted by agile -- even within those areas, though, there are some elements that change with agile, and some that do not. In this OnDemand, Jeff Lash introduces the SiriusDecisions Agile Product Management Adaptation Framework and provides guidance to those leading product management teams who are using agile or making the transition.
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