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Product Investment Decision-Making

When an organization only has one product, investment decisions are relatively straightforward. But with two or two dozen -- or two hundred -- new and existing products competing for investment, how can product management and business leaders make appropriate decisions about which initiatives to approve? Join Jeff Lash and Lisa Singer in this webcast as they discuss best practices for product investment decision-making and show how a consistent, objective offering scorecard can make the process quicker and easier and result in better outcomes.
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