HomeResearch Articles What Super Bowl Ads Teach Us About the Real Effectiveness of Digital Advertising

What Super Bowl Ads Teach Us About the Real Effectiveness of Digital Advertising

A 30-second ad at the 2020 Super Bowl cost $5.6 million and the current US Presidential race is expected to consume over $6B in advertising. This is a bargain compared to the money that is wasted every day in digital demand-based advertising by B2B companies.
You must log in to client portal for full access to this content. Login

Take Action

Not a SiriusDecisions Client?